Accelerating Startups in Entertainment Tech

EntertainmentLAB backs founders reimagining life events, nightlife, and immersive experiences with mentorship, funding opportunities, and direct access to Europe’s top festivals and venues.

Event Partners
Headline partners

EntertainmentLAB is Europe’s leading accelerator for entertainment startups, backed by Tomorrowland, industry leaders and top venues.

Turn Your Prototype into a Market-Ready Product

Join a hands-on accelerator designed for founders ready to validate their product, run real-world pilots with global festivals, and get expert support to scale faster.

Mentorship & Expertise

Learn from top industry experts and founders to sharpen your strategy, product, and pitch.
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Unrivalled Industry Access

Connect with leading festivals, venues, and brands to pilot and scale your solution.
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Pathway to Growth

Gain exposure to investors and partners ready to fuel your journey from startup to scaleup.
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Your Journey with EntertainmentLAB

Join a startup journey built around validation, collaboration, and visibility - with top partners at every step.

1

Apply

Submit your application
We’re looking for ambitious startups with a working prototype (TRL 5+) ready to transform entertainment. Tell us what you're building, why it matters, and where you want to go and we’ll take it from there.
2

Join the Accelerator

3 months of mentorship
Selected startups join a hands-on hybrid program with world-class mentors, direct access to Europe’s top festivals and venues, and the tools to validate, scale, and prepare for investment.
3

Demo Day for Entertainment Industry

At Tomorrowland location
Wrap up the program by showcasing at a Tomorrowland location, a unique setting to connect with industry leaders, spark partnerships, and put your solution on the global stage.
Raul Bravo
President & Co-founder at Outsight

“This program gave us the opportunity to demonstrate the potential of our Lidar-based Spatial Intelligence Software to new, challenging entertainment environments.”

Our Innovation Themes

Discover the key innovation themes where startups can accelerate their ideas and create the next generation of entertainment experiences.

Hospitality

Hospitality tech is transforming how audiences experience food, drinks, and guest services—delivering convenience, speed, and quality at scale.
From AI-powered menu recommendations and frictionless ordering to robotics in food prep, dynamic pricing, and data-driven crowd flow management, startups are reshaping hospitality with smarter, more sustainable solutions that maximize both efficiency and guest delight.
More info

Production Tech

Cutting-edge production technologies are redefining live entertainment by elevating stages, sound, and lighting to new levels of creativity and impact.
From modular stage designs to intelligent lighting, immersive audio, and automation, startups are pioneering solutions that make productions more efficient, sustainable, and spectacular. These innovations set the stage, literally, for unforgettable experiences that captivate audiences worldwide.
More info

Cashless Payments

Cashless solutions are transforming events by making transactions seamless, fast, and secure.
From biometric payments to seamless wristband top-ups, startups are creating cashless solutions that set new standards for speed, safety, and customer satisfaction at events.
More info

Data Analytics & Fan Engagement

Data-driven insights are redefining how organizers connect with audiences.
Startups are unlocking smarter ways to analyze crowd behavior, personalize experiences, and strengthen fan loyalty. From real-time feedback tools to predictive analytics, these solutions put fans at the center of every decision.
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AR/VR

Immersive technologies are reshaping the way people experience live entertainment.
From AR filters that amplify brand activations to VR concerts that connect fans globally, startups are developing tools that extend events beyond physical boundaries and create unforgettable experiences.
More info

Sustainability

Sustainable innovation is becoming essential in entertainment.
Startups are driving solutions that reduce waste, improve energy efficiency, and encourage circularity at events. From greener infrastructure to smarter recycling systems, sustainability is turning into a core part of the live experience.
More info

Brand Activation

Events are powerful stages for brands to connect with audiences in meaningful ways.
Startups are building interactive activations that go beyond sponsorship logos, from gamified experiences to immersive installations, helping brands leave a lasting cultural footprint.
More info

Experience economy is expanding via tech innovation

The entertainment industry is evolving rapidly, with audiences demanding more immersive, seamless, and sustainable experiences. Startups are key to driving this transformation.

$400B+

Global market

+11.7%

Annual growth

+22.5%

CAGR - music festvals

Partner with the Future of Entertainment

Partner with EntertainmentLAB to tap into cutting-edge entertainment startups, pilot new technologies, and create experiences that keep your brand at the forefront of culture.

Startup Access

Connect directly with the most promising startups in entertainment and events. Discover fresh ideas, new technologies, and founders ready to innovate alongside your team.

Market validation & insights

Pilot cutting-edge solutions in real event settings. Gain insights into what drives audiences today and identify the startups that can unlock growth for your brand.

Collaborate & innovate

Co-create experiences with startups to stay ahead of trends. Drive innovation within your organisation while supporting the next generation of entertainment leaders.
KAREN DAMS
Innovation and m&A manager

“Through EntertainmentLAB, we were able to work with startups to support them in developing an innovative solution to encourage circularity & recycling, and create more environmental awareness.”

Build and Partner in the future of your industry

We partner with leading organisations to co-create new ventures and back the next generation of outlier founders.